DAMN, BALLERS: THE VANS TREND IS TAKING OVER THE NBA
Last month, Vans celebrated its 50th anniversary. Once known for being a skateboarding staple, the brand is now a fashion favorite, especially (and surprisingly) amongst NBA athletes, who are more often associated with basketball sneakers than the minimalist skateboarding staple.
Vans go up to size 14, meaning tall guys with big feet are able to rock the simple sneakers. Vans was also one of the most Instagrammed brands in 2015, as the black and white Vans SK8-Hi became a signature of minimalistic, “cool” Instagram stars (and of course, Kanye West’s co-sign helped). Also, California, where the brand is still based, is having a moment, especially in men’s fashion—STAMPD, John Elliott and Fear of God are all based in the Los Angeles area. The athletes we’ve spotted in Vans, who are mainly from the West coast, embrace these trends in their own personal styles.