Custom python and ostrich sneakers anyone? My life as an NBA stylist

I have a rather odd career that is more divisive than most think – I’m a stylist for professional athletes and a sports style writer. I specialize in the NBA but also work with clients in other sports like the NFL and MMA. I find that people either find my position puzzling, gaudy and unnecessary or intriguing and interesting. But they all want to know how I got my gig. Growing up, my two career goals were always clear: I would be a sports sideline reporter or a fashion designer. In a moment of

Sneaker Culture Isn't Fully Inclusive of Women, and That's a Problem

I've had a thing for sneakers since grade school, studied athletic footwear design and work in footwear, yet I’m always asked, “So, who got you into sneakers?” It's always assumed that a male influence is needed when, in reality, I turned my father into a sneakerhead and my male friends call me for sneaker plugs. Ask most female footwear fiends and they’ll tell you similar stories—sneaker culture is just naturally not inclusive to women. There is a certain aspect of the footwear and sportswear

Walt Clyde Frazier and the Puma Clyde

Eccentric. That’s the first word that came to Walt “Clyde” Frazier’s mind when asked to describe ‘brand Clyde’, which encompasses his style, basketball career, broadcasting game and of course, his PUMA “Clyde” sneakers. Back in the ‘70s, Frazier was an outlier, as he was one of the earliest NBA players to have their own footwear endorsement deal, which later functioned as a precursor to the now monster sneaker signature lines and endorsement deals that we’re accustomed to seeing NBA players sign today. Frazier was arguably the first real NBA player to have a personal brand which emerged purely from his love of style, “I wasn’t thinking of creating a brand like people do today, it wasn’t premeditated.” At a time when NBA players were happy to get a few pairs of sneakers, Frazier was being paid to have his name and likeness used to sell kicks, and it was revolutionary.

Taking it to the Rack

THE NBA IS THE MOST PROGRESSIVE OF THE BIG FOUR SPORTS LEAGUES. It’s the leader in social and digital media, and it embraces the personal style and individuality of its athletes. There are few times where this is more noticeable than New York Men's Fashion Week. Muscling out pop stars and supermodels, the NBA is producing the biggest fashion influencers in men's fashion, with its statuesque players, big budgets, and flair for competition. Dressing in the NBA is about maintaining traditions with a twist, not unlike the style trends we saw in the league over the past year.

Power Of Sneakers Unites Elena Delle Donne And Innovative Fan

Imagine buying the newest pair of signature shoes from your favorite athlete. Now imagine not being able to put them on by yourself. That imaginary situation was reality for one 19-year-old man. Matthew Walzer, who has cerebal palsy, has limited mobility that makes it nearly impossible to put shoes on without assistance. Fed up with not being able to buy fashionable, functional shoes, he set out to change that reality not only for himself, but others that dealt with the same issue.

From Shump's hair to Tim Duncan's dad jeans: we pick the NBA's most stylish

The NBA continues to be the most progressive sports league in America, when it comes to style, fashion and individuality. As 2015 draws to a close, it’s the perfect time to reflect upon this past year’s true sartorial and sneaker standouts from the NBA and bestow bespoke awards to truly deserving candidates. It’s difficult to find a more dedicated style trailblazer than Russell Westbrook. He’s gone from fashion gimmicks like his no-lens frames and polo shirts to a burgeoning style empire: fr

Turning Heel: How Wedge Sneakers Turned Female Fashionistas Into Sneakerheads

Fashion month is back, and as the industry folks and street style stars are now overseas to view collections in London, Milan, and Paris, it seems there are a few trends emerging off and on the runways. Much like the past few seasons, sneakers are still seen as a hot item. From Calvin Klein’s long liquid shapes worn with skate shoes to Stan Smiths paired with sequins and skirts, the sneaker reigns supreme.

Get rid of the hoody, Belichick: giving the NFL coaches a makeover

The NFL regular season is finally upon us and frenzied fans bring jerseys back into their regular wardrobe rotation while the players go back to sporting the swoosh head to toe. Off the field, NFL players are finally taking cues from more fashionable leagues like the NBA and investing in their own personal style. Unfortunately, the sultans of the sidelines – their head coaches – do not seem as interested in showing out and dressing up for game day. In honour of No Fun League’s return, it’s time

We tried it: Adidas PureBoost X

"We Tried It" is a column where stylist and novice runner Megan Ann Wilson tries new, innovative or weird fitness products. Have a product you want her to test before you buy? Let us know at @shegotgame and @espnW. Distance running and I have a complicated relationship that dates back to my junior high track team. However, as running clubs are becoming the new brunch, I decided it was time to get over my teenage insecurities and start training for a 5K. One of the challenges I've had with runn

DAMN, BALLERS: THE VANS TREND IS TAKING OVER THE NBA

Last month, Vans celebrated its 50th anniversary. Once known for being a skateboarding staple, the brand is now a fashion favorite, especially (and surprisingly) amongst NBA athletes, who are more often associated with basketball sneakers than the minimalist skateboarding staple. Vans go up to size 14, meaning tall guys with big feet are able to rock the simple sneakers. Vans was also one of the most Instagrammed brands in 2015, as the black and white Vans SK8-Hi became a signature of minimalistic, “cool” Instagram stars (and of course, Kanye West’s co-sign helped). Also, California, where the brand is still based, is having a moment, especially in men’s fashion—STAMPD, John Elliott and Fear of God are all based in the Los Angeles area. The athletes we’ve spotted in Vans, who are mainly from the West coast, embrace these trends in their own personal styles.
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